4 Skincare Truths That Are Universal


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If you ever look online for skincare advice, you will find yourself reading through a seemingly endless litany of disclaimers. “I didn’t like this product,” a beauty blogger will state, “but you might!” Or you’ll see the reverse: “I loved this, but of course everyone’s skin is different, so it might not suit you!”

While somewhat irritating, these caveats do serve an important purpose. The truth is that skincare is very subjective, and even two people who consider themselves to have the same skin type will experience very different reactions to products.

However, these warnings can make it very difficult to formulate your own skincare regime. To try and counteract this, we’ve put together a list of skincare truths that should be applicable to almost everyone. There is the obvious caveat that those with diagnosed skin conditions such as rosacea may need to practice caution, for the most part, you should be able to rely on the following basic tenets of skincare always being true…

Some skin problems can’t be “fixed” topically

Unfortunately, some skincare product manufacturers are less-than-truthful regarding the benefits of their products. There are products on the market that claim to “eliminate” pores or help broken capillaries to “vanish” - claims that are, at best, misleading.

The simple truth is that some skincare issues just can’t be fixed through the application of a topical serum or cream. Pores, for example, can’t ever be “eliminated” - they’re a natural part of your skin. Furthermore, broken capillaries will need invasive subdermal treatments to be truly “vanished”. That’s not to say you can’t do anything about these issues; a clay mask can clean out clogged pores and make them appear smaller, and switching from manual to chemical exfoliation can help prevent broken capillaries developing in future, but you can’t outright solve these issues - so don’t believe in any products that suggest otherwise.

Double cleansing can genuinely improve your skin

If you’re not sure what double cleansing is, this video provides a great primer:



If you wear makeup, double cleansing is almost certainly going to be the right choice for you. Not only will your skin be truly clean, but you’ll also have a blank canvas on which to apply those all-important serums and night creams.

Your facial skin doesn’t need to “breathe”

This is a strange myth and one that simply isn’t true. If you have a good cleansing regime, then you shouldn’t experience issues wearing makeup on a regular basis, and going bare-faced won’t offer any particular benefits to your skin. That’s not to say you have to wear makeup, but if you prefer to do so, it shouldn’t harm your skin at all.

All skin types can benefit from multi-masking

Multi-masking allows you to target the specific needs of individual skin areas with specialized deep treatments. Here’s a great primer on the subject for those unfamiliar:



Multi-masking just makes simple sense. Facial skin varies in thickness and oil production, so using a single mask is unlikely to deliver the specific benefits each area needs. Switching to multi-masking is therefore likely to be a decision that your facial skin will thank you for.

In conclusion

While those with skin conditions should always practice extra caution when formulating their skincare regime, the points above are applicable to the vast majority of people. By keeping the above in mind, you should be able to select products and formulate a regime that is built on a solid, accurate foundation - which in turn should produce better results for your skin.

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with love,

Ivey